Tuesday, April 6, 2010

iPad AU Bend Over Pricing Factor

Apple has to release pricing for the iPad in AU soon. I'm guessing this friday or soon afterwards. The big question is "What will the Bend Over Pricing Factor be?". Looking at the $USD 700 iPad, converted to AU is around $AUD 780, add GST to AUD $856, add some token bulk shipping cost, and lets call $AUD 895 a zero Bend Over Factor. I reckon the BOF could be as high as 30%, which would be $AUD 1160 or so. If the BOF is significant, I'll just look into getting a friend in the US to send me one. Come on Apple, don't make us bend over.

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